Scientific Library of Tomsk State University

   E-catalog        

Your search returned 5 results.

1.
Determinants of Private Label Attitude electronic resource Predicting Consumers’ Brand Preferences Using Psychographics / by Stefanie Weiß.

by Weiß, Stefanie [author.] | SpringerLink (Online service).

Series: BestMastersSource: Springer eBooksMaterial type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2015Online access: Click here to access online Availability: No items available :
2.
Business Relationship Management and Marketing electronic resource Mastering Business Markets / edited by Michael Kleinaltenkamp, Wulff Plinke, Ingmar Geiger.

by Kleinaltenkamp, Michael [editor.] | Plinke, Wulff [editor.] | Geiger, Ingmar [editor.] | SpringerLink (Online service).

Series: Springer Texts in Business and EconomicsSource: Springer eBooksMaterial type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2015Online access: Click here to access online Availability: No items available :
3.
Marketing Cases from Emerging Markets electronic resource edited by Dilip Mutum, Sanjit Kumar Roy, Eva Kipnis.

by Mutum, Dilip [editor.] | Roy, Sanjit Kumar [editor.] | Kipnis, Eva [editor.] | SpringerLink (Online service).

Source: Springer eBooksMaterial type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available :
4.
Digital Wine electronic resource How QR Codes Facilitate New Markets for Small Wine Industries / by Tara Brabazon, Mick Winter, Bryn Gandy.

by Brabazon, Tara [author.] | Winter, Mick [author.] | Gandy, Bryn [author.] | SpringerLink (Online service).

Series: SpringerBriefs in BusinessSource: Springer eBooksMaterial type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Singapore : Springer Singapore : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available :
5.
Brand Building and Marketing in Key Emerging Markets electronic resource A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil / by Niklas Schaffmeister.

by Schaffmeister, Niklas [author.] | SpringerLink (Online service).

Series: Management for ProfessionalsEdition: 1st ed. 2015.Source: Springer eBooksMaterial type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Cham : Springer International Publishing : Imprint: Springer, 2015Online access: Click here to access online Availability: No items available :