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This article takes Vita Liberta Company as the research object and conducts an in-depth study on its social media marketing status in the digital age. The author comprehensively uses relevant theoretical knowledge of corporate management, marketing management, marketing psychology, the Internet, and social media, combined with everyday practical work experience, and finally puts forward practical social marketing plans and optimization suggestions. The research aims to lay the foundation for Vita Liberta Company to improve its marketing and competitiveness. At the same time, this research can also be used as a reference for social marketing planning and implementation of other small and medium-sized intermediary service companies. Therefore, this article has essential research significance and practical application value.