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Государственная молодежная политика РФ в представлениях поколения "Born Digital" (кейс Сибирского федерального округа) Я. Ю. Шашкова, Т. А. Асеева, О. С. Киреева

By: Шашкова, Ярослава ЮрьевнаContributor(s): Асеева, Татьяна Анатольевна | Киреева, Оксана СергеевнаMaterial type: ArticleArticleContent type: Текст Media type: электронный Other title: State youth policy of the Russian Federation as perceived by the "Born Digital" generation (a case of the Siberian Federal District) [Parallel title]Subject(s): государственная молодежная политика | Born Digital, поколение | лидеры мнений | Сибирский федеральный округGenre/Form: статьи в журналах Online resources: Click here to access online In: Вестник Томского государственного университета. Философия. Социология. Политология № 62. С. 160-172Abstract: На основе массового опроса учащихся 8–11-х классов школ и 1–2-х курсов вузов, проведенного осенью 2020 г. в регионах Сибирского федерального округа, выявляются оценка государственной молодежной политики поколением «Born Digital», степень влияния на нее информированности молодежи о проектах государственной молодежной политики. Определяются предпочтительные для молодежи направления взаимодействия с государством и формы желаемой государственной поддержки молодежи. To predict the forms and level of political activity of young people in modern Russia, the authors analyze their assessments of the current interaction of the state with young people and their ideas about ways and methods of optimizing the state youth policy. The Strauss–Howe generational theory and the two-step flow of communication model by P. Lazarsfeld, B. Berelson, and H. Gaudet are the basic methodology of the research. The empirical basis of the article is comprised of data from mass surveys conducted in the fall of 2020. The information was collected using the questionnaire method (the sample included 2,500 pupils of grades 8–11 in schools and first- and second-year university students in seven regions of the Siberian Federal District and four regions of the Far East). Cross-territorial comparison facilitated the estimation of the degree to which assessments and ideas of young people about the state youth policy have become universal. To implement the tasks set, the authors estimated current assessments of the state youth policy of the Russian Federation by the young people of the Siberian Federal District, as well as their awareness of the implemented youth programs and projects, and their ideas about the desired forms and types of state support for young people. Groups of subjects that influence the respondents in their assessment of this policy domain have also been identified. The conducted analysis has revealed a low level of young people’s awareness of the state youth policy and its assessment as ineffective. The inability of the respondents to distinguish between state-supported and non-state programs and projects has turned out to be a characteristic feature. The demand of young people for state support of education and healthcare, assistance in employment and accommodation has been traced in all the studied subjects of the federal district. It is especially high among young people who have assessed the state youth policy as ineffective and who do not have sufficient information about it. Pupils and students have stated the creation of career growth environment, the financing of organizations working with young people, and the development of youth self-government as desirable forms of state support. At the same time, information support of young people has proved to be less relevant. The study has shown that, despite the specifics of the communication links of the younger generation, parents are still opinion leaders for them. Teachers, the media, and other traditional channels of government influence on young people are losing their relevance. The authors have come to the conclusion that it is necessary to move from the legal and regulatory state youth policy to a diversified one, which will consider the specific features of the communication channels of the “Born Digital” generation and their preferred formats of interaction with the state.
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На основе массового опроса учащихся 8–11-х классов школ и 1–2-х курсов вузов, проведенного осенью 2020 г. в регионах Сибирского федерального округа, выявляются оценка государственной молодежной политики поколением «Born Digital», степень влияния на нее информированности молодежи о проектах государственной молодежной политики. Определяются предпочтительные для молодежи направления взаимодействия с государством и формы желаемой государственной поддержки молодежи. To predict the forms and level of political activity of young people in modern Russia, the authors analyze their assessments of the current interaction of the state with young people and their ideas about ways and methods of optimizing the state youth policy. The Strauss–Howe generational theory and the two-step flow of communication model by P. Lazarsfeld, B. Berelson, and H. Gaudet are the basic methodology of the research. The empirical basis of the article is comprised of data from mass surveys conducted in the fall of 2020. The information was collected using the questionnaire method (the sample included 2,500 pupils of grades 8–11 in schools and first- and second-year university students in seven regions of the Siberian Federal District and four regions of the Far East). Cross-territorial comparison facilitated the estimation of the degree to which assessments and ideas of young people about the state youth policy have become universal. To implement the tasks set, the authors estimated current assessments of the state youth policy of the Russian Federation by the young people of the Siberian Federal District, as well as their awareness of the implemented youth programs and projects, and their ideas about the desired forms and types of state support for young people. Groups of subjects that influence the respondents in their assessment of this policy domain have also been identified. The conducted analysis has revealed a low level of young people’s awareness of the state youth policy and its assessment as ineffective. The inability of the respondents to distinguish between state-supported and non-state programs and projects has turned out to be a characteristic feature. The demand of young people for state support of education and healthcare, assistance in employment and accommodation has been traced in all the studied subjects of the federal district. It is especially high among young people who have assessed the state youth policy as ineffective and who do not have sufficient information about it. Pupils and students have stated the creation of career growth environment, the financing of organizations working with young people, and the development of youth self-government as desirable forms of state support. At the same time, information support of young people has proved to be less relevant. The study has shown that, despite the specifics of the communication links of the younger generation, parents are still opinion leaders for them. Teachers, the media, and other traditional channels of government influence on young people are losing their relevance. The authors have come to the conclusion that it is necessary to move from the legal and regulatory state youth policy to a diversified one, which will consider the specific features of the communication channels of the “Born Digital” generation and their preferred formats of interaction with the state.

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