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Strategie und Technik der Werbung Verhaltenwissenschaftliche Ansaetze Werner Kroeber-Riel, Franz-Rudolf Esch

By: Kroeber-Riel, WernerContributor(s): Esch, Franz-RudolfMaterial type: TextTextSeries: Kohlhammer-Edition MarketingPublication details: Stuttgart u.a. Verlag Kohlhammer 2000Edition: 5., voellig neu bearb. und erw. AuflDescription: 313 S. BildISBN: 3170165607Subject(s): рекламаOther classification: У842.0-803.81
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Item type Current library Call number Copy number Status Date due Barcode
1 неделя Немецкий читальный зал У5 K84 (Browse shelf (Opens below)) 1 Available 13820000425072

Bibliogr.: S.283-306

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